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Emotional Toll: How to design rundowns

by Beth Johnson | Jul 16, 2014 | App Articles, Producing, Survival Kit, Writing Help

My guess is Gary Vosot has a whole line of comedy about this common faux pas in newscasts (if he doesn’t, he should!). The anchor reads a heavy story that involves death, then either the same anchor or the other anchor has to read a story about something warm and...

Are we too forgiving of mistakes? A call to demand credibility.

by Beth Johnson | Apr 24, 2013 | App Articles, Social Awareness

I keep watching the debates, and heck throwing up questions to encourage debates about the swearing anchor who got fired right after his first night.  Many brought up the fact that EVERYONE knows (or should know) to assume a mic is always hot.  Some say management...

Making it stick: how to coach newbie journalists.

by Beth Johnson | Mar 20, 2013 | App Articles, Management Issues, Political Hotbed

A big part of my job is coaching, both seasoned and new, journalists.  Lately I have been getting DM’s and email from managers asking, “How do you get through?  I have no luck, especially getting them to understand the importance of a fact error.” Here are some...

A Shift In Accuracy: Who needs to have your back.

by Beth Johnson | Mar 13, 2013 | App Articles, Political Hotbed, Smart Alliances

Recently I was struck by conversations I was having with a series of news directors who are looking for morning EPs.  Each mentioned, the line “the morning show sets the tone for the day.”  No, this isn’t a new concept.  Morning producers all over the country are...

The Devil in the Details: Why getting it right matters.

by Beth Johnson | Feb 11, 2013 | App Articles, Honing Skills, Survival Kit

I hear the excuses from journos all the time: “No one needs a lecture. We get how to put good TV on the air.” “It is the system’s fault.” “Social media is corrupting how news is done.” “The J-School did not emphasize enough.” There are all kinds of reasons given for...

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